CP overseas trade is the well-known import and export company of agricultural products. The client has approached our team to design logo for their industry. With reference to the client’s design brief we designed four sample logos. Out of four sample designs the client has approved the one that shown below. We had a brainstorming session to put our new ideas in the logo designing. As a result of the session we got an idea to design the logo to show up like the crane machine. Crane is the basic element needed for import and export industry to lift containers in the sea port. So, we used the letters “C” and “P” to design like the crane. The final logo was simple and with an enriched professional look.